Tech Skipper

Anything that the Apple and its fan club are irked with is the “Everything iDont, Droid Does” campaign by Verizone. Amongst all iPhone competitors the most strident campaigner has been the Motorola Droid. With such a charming relation and competition it would be surprising if an iPhone application named after Droid makes it through Apple’s approval policy. Would not it be?

An application developed by Swavv applications called iDroid face the exact similar situation. The reason of its rejection are not clear, obvious, it is evident that the rejection was only because of the name and function of the application.

The iDroid application was designed to only display a red glowing Droid eye and a list of its features. Even though the application did not violate any of the Apple’s application approval policies, still it could not make it through strict iPhone application approval procedure. Maybe it got rejected for violating the trademark of Motorola Droid.

It is obvious that this application did not add anything valuable to iPhone, but does it make any difference? Developers knowing and realizing it, probably made this application only as a witty marketing tactic, but as of yet a definite policy for the applications that advertise products. An understandable reason for the ban is the use of trademark logo or brand name of a competitor or is it not?

Using iPhone to advertise other products is a good idea but banning such applications, is it justified?

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Tags: Apple approval policy, iDroid face, IPHONE, iPhone Application, iPhone banned application, iPhone killers, Motorola Droid, Swavv applications, trademark